According to The World Economic Forum, humans are projected to generate 463 exabytes every day by 2025. If you’ve never heard of an exabyte, you’re not alone. One exabyte represents a quintillion bytes — about as much data as 549,755,813,888 photos — generated every day.
This probably sounds overwhelming. Fortunately, no one needs to track all the data generated in the world, but the amount of data generated and collected does continue to grow in the 21st century. For businesses, government entities, and nonprofit organizations, this data is an unprecedented resource to understand operations, improve efficiency, and measure impact.
Below, we’ll focus on nonprofits, in particular, and explain how effective data management can help these organizations do more with what they have and gain more resources to boost their impact.